I have recently had a chat with a friend about AI. She loves using AI and uses it in manifold ways in her private life and especially for her business. To search and get questions answered, for content inspiration, to discuss her business plan, to write and edit, etc. Whereas Iโm slightly different. I havenโt used AI at all for now, though I find the science and technical side behind it quite fascinating. Nonetheless, my pile of arguments against using AI has grown, while staying informed about the subject matter in general.

Anyway, when I talked with my friend recently, she had just sent me a link to an online space where you can teach AI to become better. So basically, you join that space and chat and use the AI to make it better on purpose. Then, I replied something like โThe hell will I do and type in there my precious texts to make it better. It should better stay worse than human creations.โ Whereas my friend said, she thinks AIโs work is already better than humanโs work, which was the point where I thought, I need to write this blog post.
So, here they are: the reasons Iโm not using AI (and if I could, I would write a code that keeps AI from my website to learn and use my content, but thatโs sadly incredibly difficult. Something like Harry Potters magical coat that makes me invisible to it, would be great.)
Note: It’s a long blog post.
NO. 1 โ I have a brain
Letโs start with the most uncommon one, but I believe I have a brain and Iโm capable of using it. It even demands to be used. I ENJOY using my own brain. Many business owners use AI to shorten things up, to get inspiration. They use it to get synonyms to write better texts, to get more content ideas for marketing, to be faster and better (supposedly), to get knowledge they donโt have in an easy way, to grow their business faster.
I receive several newsletters a week by fellow business owners, mentors, coaches, experts in their fields whom I trust and SO MANY of them have written in the past, that they like using AI as their sparrings partner for ideas, to enhance their ideas, give them a special twist, because at least the AI knows about their business at this point.
In my eyes, itโs just a symptom for the lack of human interconnection and communication, as business peers can be such good and valuable sparring partners. Also, it shows that youโve fallen for the trap of hustle culture / scaling AF / capitalisms quick growth and that youโve stopped trusting yourself and that itโs fine to not know anything at any point.
Make it S L O W, on purpose, and you don’t need AI.
I believe that when you allow yourself to live slower and to have a slower business approach, and when you trust that your knowledge and way of doing things with what you have right now is still alright, then you donโt need AI. While when you lack inspiration, or need it to improve your texts or anything, then no AI will make these better in the long term. Learn better language and writing through WRITING ON YOUR OWN, through thinking yourself, through putting yourself in an environment that helps you get inspired. Use your own brain, even if it takes longer.
NO. 2 โ Itโs bad for the environment and uses way too many resources
That one is a biggo! For AI to work, we need huge data centres and a lot of energy to keep it running. It uses resources like water, energy, rare materials, and space (land). In a report by the Yale University itโs estimated that by 2026 the total amount of energy needed to run data centres is as much as Japan uses in a year, all-the-while a hyperscale centre may be as big as 2 million square feet or roughly 1,85 million square meters or, for someone having grown up on a farm โ itโs 185 hectares or 457 acres. You could produce a lot of crops on this space.
Also, according to a newspaper article from the Washington Post (it has great graphics to explain the impact of AI!), an equivalent to a 100-word email written by generative AI consumes a bit more than 500 ml of water each time and as the water to cool down data centres needs to be very clean, itโs basically competing with water for human consumption. While climate change is rising, fresh water will be a scarce resource nonetheless, so protecting its use is important. The article also states that the energy it takes to write a 100 word email is as much as running 14 LED light bulbs for an hour.
It’s water, it’s climate change, it’s resource that we need elsewhere.
So, are you willing to waste this much energy and water, just because youโre lazy? Just because itโs easier? Our technology focused world already has a big impact on climate change and the worldโs resources, mostly because of systemic issues and rich people not caring at all, but not using AI is for sure something you can do to help slow down climate change.
Besides, many of these numbers are either estimates or current numbers that had also been manipulated by companies in the past (see articles). The use of AI will likely grow in the future, which means it will need more resources, also when it comes to rare materials or land. What made me think heavily, especially about the energy use, was that last autumn discussions about a (relatively) big solar park constructed on fields straight behind our village had been risen, and though I think we need more renewable energy sources, I donโt want a black glass space on one of our beautiful hills behind my home, just because our hunger for energy is ever growing.
So, no I wonโt use AI and kill the world through it, just because Iโm hustling, because Iโm lazy, or else.
For more info on what I’ve written about, look at this text and this one. Both are great! If you’d like to know how to set up a more sustainable art studio, just follow this link.
No. 3 โ It gives money and power to the wrong people
The biggest AIโs and data centres are part of companies like Google or Microsoft. Yes, I use both of them. A lot even. I even have a Microsoft 365-family subscription to use their products because: they just have great products. But I donโt want to support them even further. Iโm so done with rich people getting even richer and manipulating us through technology to drive money towards their companies and purses. AI will give them even more money and even more power and weโre witnessing right now what rich men like to do. I donโt want more of that.
No. 4 โ Iโm a creative. I can do it myself.
Well, do I need to say more? Iโm practicing creativity, which means Iโm solution oriented, finding new ways of doing something, having ideas and being inspired. I can live my life and have a business very well without AI. Humans and businesses lived and worked very well without it before, I donโt see why it should be any different now?
Repeat after me: Iโm a creative. I can do it myself.
No. 5 โ Itโs good for your brain to keep learning and find solutions.
Our brain is wired to finding shortcuts, making tasks easier and saving energy, because thinking and problem solving and remembering use a lot of head space and energy. So, itโs likely for anyone, especially when youโre short on time and feel like youโre not able to manage the amount of problems, questions, tasks and demands youโre facing, to seek a shortcut and AI is a very comfortable one. However, using our brain, having to solve complex, new problems again and again, as well as remembering facts and storing memories are all important for staying focused and having a healthy brain as you age.
Weโre living in such a fast-paced world already, and the use of social media also takes itโs toll on our brains, which feel ever more overwhelmed, so using my brain and keeping it flexible and healthy (which is also influenced by what you eat, but also through youโre habits and how you use it), is important. I want to keep learning and remembering what Iโve learned, I want to be able to solve problems, find solutions and I want to keep my brain working as I age.
No. 6 โ I want to support writers, bloggers, journalists, authors, artists, designers, crafters and creatives
Artificial Intelligence scans, uses and condenses all data (โcontentโ) that it finds online, is taught with or is presented with. By using AI, you accept that the original voice who has once written or designed or crafted what youโre looking for, is nonrelevant and that youโre fine with even copying what theyโve done, just because youโre too lazy to make a proper effort. You rather support an AI and the tech company behind it, instead of the bloggers and journalists, writers and authors, designers and artists or any other crafter or creative, who has worked for sharing their voice and unique way of seeing the world. You donโt honour their knowledge and wisdom, their time spend for improving and learning and the effort they made.
By not using AI, neither for my creative business as a writer and artist, nor in private, I support anyone who creates and shares their knowledge. Instead of asking an AI program, buy a book, subscribe to a newsletter, read a blog, buy art from real artists, buy designs from illustrators, and so on. Support the human not the machine.
No. 7 โ I want to know the source and donโt want to copy others
I already touched on this one before and itโs very close and interwoven with No. 6. As someone who has studied and written some very research-intensive papers, but also as someone who writes online and has for a while written in the equine health space and read and cited many studies, I know how important it is to know the source. To know where your knowledge comes from, where what you share comes from, where the words and ideas you use come from. Are them your own? With AI those lines get blurred, and you donโt even know if what youโve found out is true, or just a wild mixture of facts.
No. 8 โ I donโt trust it
With anything that is too techy and belongs to big companies owned and led by rich people, I donโt trust it. AI will (for me) only be as trustful as the companies behind it and I think itโs wisest to not put all your trust into companies like Google, Microsoft or else. I mean, I still use many of their products because theyโre good. But I donโt trust their ethics and especially not their ethics around data and AI, because thereโs too much money and ego involved.
No. 9 โ I donโt fear missing out
I have put considerable thought into whether or not it might be a wrong decision to not learn to use AI, lately. Whether itโll โ at one point later on โ be a mistake to not know how to use it. An โindustry mistakeโ even, because depending on how the future develops, I might be missing out on something incredibly important. On something that influences marketing and online spaces and the way Iโll get to work as a creative, as an artist and especially as a writer. Would it be bad for my business and will I stay behind, while everyone else is thriving? Will I be the one who doesnโt know about essentials like AI and be old-school in twenty yearsโ time?
I donโt know, but I came to conclude (for myself) that I donโt mind, that I donโt fear missing out on this one. That I donโt fear being old-school one day, because using it would just ridicule all my personal ethics and values. Iโd rather stay true to myself and miss out on something, than just using it for the sake of fearing the future. And now that Iโve decided upon it, a weigh has lifted and Iโm almost joyful for this one thing I donโt have to learn.
No. 10 โ I love this world
I donโt use AI because I love this world and itโs very likely that AI will be one of the reasons that will destroy the world as we know it today.
Thank you for arriving down here! It’s a fairly long blog post and I appreciate that you’ve read until the very end. Please note that even though my opinions on the use of AI are very strong, I know it will be of benefit in many fields, but the free, unfiltered and unreflected use of many people is something I don’t think is useful at all.